Any kind of deadline
One date for everyone, each contact's own date, a clock that starts at their first open, or a deadline that comes back every week.
Paste your website. AI reads its colours and fonts and rebuilds the timer to match, without touching the digits. Every open gets a fresh GIF with the real time left.
Free plan, no card. See it before you sign up, or start from a template.
drawn at open
50 templates, all live, all counting down to Black Friday, Fri 27 Nov.
Paste intoKlaviyoMailchimpShopify EmailHubSpotBrevoOmnisend
Built for every deadline you send.
New words for the last hours Pro
“Last day” when 24 hours are left, “Final hour” at 60 minutes. Same email, same image.
before the deadline /black-fridayafter the deadline /new-arrivals
A clean ending
After the deadline readers see your message. On Business, a click goes to a page that still sells.
Right in Apple Mail Business
Apple loads images early, so its readers get the end date instead of a stale clock.
Fix it after you hit send
A typo or the wrong date? Edit the timer and every email already in inboxes shows the change.
Your code, if you want it
Every timer is plain HTML and CSS. Change anything a browser can draw.
Brand kits
Save colours, fonts and corners once. Apply them to any template. One kit per client for agencies.
- Apple Mail52%
- Gmail31%
- Outlook9%
Opens by email app Business
See where your list reads, and how many people clicked.
What each feature costs.
Other timer tools keep the useful parts for their biggest plans. Here is the plan you need for each, next to Sendtric, one of the best-known timer tools.
| Feature | BrandTimerplan you need | Sendtricplan you need |
|---|---|---|
| Your own design in HTML and CSS | Free | Colour and digit settings |
| AI restyle from your website | Free | |
| Your brand's fonts | Free | Enterprise |
| Message after the deadline | Free | Standard$35 a month |
| Link that changes after the deadline | Business$30 a month | Power$62.50 a month |
| End-date card for Apple Mail | Business$30 a month | Power$62.50 a month |
Sendtric plans as listed on sendtric.com on 24 October 2026, billed yearly. Sendtric is a trademark of its owner.
Start free. Upgrade when it sells.
Free runs one campaign with one date. Pro adds deadlines for each contact. Business adds the extras that keep selling after the deadline and in Apple Mail. Go over your opens and the timer keeps running.
Launch offer: Pro billed yearly for $60 instead of $120, until November 30, 2026.
Free
Try it on one campaign
$0
Free forever
- 20,000 opens a month
- 2 live timers
- AI restyles included
- Small BrandTimer badge
- Included:
- One date for everyone
- Full HTML and CSS, every template
- Message after the deadline
Pro Best value
For one store
$10 / month
$120 billed yearly
- 500,000 opens a month
- Unlimited timers
- No badge
- Everything in Free, plus:
- Each contact's own date
- Deadlines from first open
- Last-hours messages
Business
For bigger senders
$30 / month
$360 billed yearly
- 2 million opens a month
- Unlimited timers
- 5 brand kits
- Everything in Pro, plus:
- Repeating deadlines
- Links that change after the deadline
- Apple Mail end-date card
- Opens by email app
Agency
For agencies with clients
$80 / month
$960 billed yearly
- 10 million opens a month
- Unlimited timers
- A brand kit per client
- Everything in Business
Yearly billing gets 2 months free. Prices in US dollars, before any sales tax or VAT; payments and invoices by Paddle.
Email countdown timer questions
What is an email countdown timer?
An email countdown timer is an animated GIF in an email that shows the time left until a deadline, such as the end of a sale. Email can't run JavaScript, so the GIF is generated on the server at the moment the email is opened, and each reader sees the real time remaining.
How do I add a countdown timer to an email?
Make the timer, copy its image tag, and paste it into an HTML block in Klaviyo, Mailchimp, Shopify Email, HubSpot, Brevo, Omnisend or any tool that shows images. Email can't run JavaScript, so the timer is an image that BrandTimer redraws as a GIF each time the email is opened.
Is BrandTimer free?
Yes, there is a free plan with no card: your own HTML and CSS, every template, one date for everyone, 2 live timers, 20,000 opens a month and AI restyles, with a small BrandTimer badge. Pro starts at $10 a month billed yearly and adds each contact's own date, deadlines from first open, last-hours messages, unlimited timers and no badge. Business adds repeating deadlines, links that change after the deadline, the Apple Mail card, opens by email app and 5 brand kits.
Does it work with Klaviyo, Mailchimp and Shopify Email?
Yes. The timer is a regular image: paste the image tag into an HTML block, or the image link into an image block. Any email platform that lets you do either can show it.
Can each contact have a different deadline?
Yes. Add a date field from your email platform to the image link, for example ?end={{ person.deadline }}. Each contact sees the time left until their own date.
How does it work with Apple Mail privacy protection?
Apple Mail with privacy protection loads images when the email arrives, so a ticking timer can show the time of delivery. For timers with one date, you can show Apple a still image with the end date instead, which is always right. We recognise Apple's proxy by how it requests the image; Apple could change that.
Do I need to know HTML?
No. Pick a template, change the words, units and colours with plain controls, or paste your website and let AI apply your brand. The code is there when you want it.
What do Outlook readers see?
Outlook for Windows only shows the first frame of a GIF, so those readers see the correct time at the moment they open, without the ticking. Gmail, Apple Mail, Outlook on the web and phones show the full animation.
What happens if I go over my plan's opens?
Your timer keeps working; we never switch it off in the middle of a campaign. We let you know, and only ask you to move up a plan if it happens two months in a row.
00days
00hours
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Black Friday is close. Your timer takes two minutes.
Paste your website and see the timer in your brand before you sign up.
Free plan, no card. Or start from a template.